Image Flooring

Image Flooring specialise in the supply and installation of high-quality flooring in Essex. They offer a wide range of flooring types to suit every style and budget, from elegant wood and stylish LVT to durable vinyl and versatile laminate.

Image Flooring approached us to modernise a website that had supported their business well for several years but was beginning to feel dated both visually and technically. As a well-established flooring specialist, they needed a refreshed digital presence that better reflected the quality of their services while supporting future growth.

Alongside the redesign, the client wanted to update content across the site, promote newly opened showrooms, and lay strong foundations for a long-term SEO strategy built around multiple targeted landing pages.

We started by redesigning the website with a fresh, modern look and feel that enhances the user experience while maintaining clarity and ease of navigation. Updated layouts, cleaner typography, and improved page structure ensure the site feels contemporary and professional, while allowing customers to quickly find the information they need.

Behind the scenes, the site was rebuilt on a strong and stable technical foundation, giving us the flexibility to expand and evolve the platform as the business grows. This future-proof approach allows for the seamless addition of new content, service pages, and SEO-focused landing pages without compromising performance or usability.

To support their expansion, we created dedicated sections to highlight Image Flooring’s new showrooms, helping to increase awareness and drive footfall from online visitors. Content was refreshed throughout the site to better communicate their expertise, range of flooring solutions, and commitment to customer service, while setting the groundwork for ongoing SEO activity designed to improve visibility across Essex and beyond.

The result is a modern, scalable website that not only elevates the brand but also supports sustained growth through search and continued digital investment.